Included in Negotiating High-Profit Sales Training

Your salespeople are negotiating against buyers who are better prepared. For 20 years in 20 countries, Bob has seen every tactic used by buyers, and he’ll teach your sales force exactly how to respond to them. When your salespeople are well-trained in tactics and strategy, they’ll close more deals at higher margins.

Where it comes from, how your salespeople can get more of it through positioning and planning. Maybe most importantly, how to protect yourself from other people’s power.

If your sales team isn’t positioning your company for maximum value and service in the marketplace, they’ll fall back on low price. That costs you money. With proven positioning techniques, your people can build value with customers and get more repeat business.

Without the ability to accurately read other people’s drivers, your salespeople will miss the mark when dealing with customers. Bob teaches techniques that help your people understand exactly how to tailor their message to the situation, resulting in more persuasive negotiations.

What’s the most common mistake in negotiation? It’s lack of planning, hands-down. Our customized planner is an effective tool to proactively plan before a negotiation. It guides your team through the minefield of the sales process and helps them avoid mistakes. Using this, they will never be ambushed again.

These aren’t tactics. They’re nuggets of wisdom from my Dad, and a few of my own, that can keep you on track and prevent those mistakes that keep you up nights.